Marketing Methods and Promotional Tools: Creative Strategy – 2/12
“Prepared for the first almost-free parliamentary elections in Poland in 1989, the [election] poster shows Gary Cooper as the lonely sheriff in the American Western “High Noon… It was a simple but effective gimmick that, at the time, was misunderstood by the Communists…. Cowboys in Western clothes had become a powerful symbol for Poles. Cowboys fight for justice, fight against evil, and fight for freedom, both physical and spiritual. Solidarity trounced the Communists in that election.” – Lech Wałęsa, president of Poland, 1990-95 The image of Gary Cooper in a 1952 poster was adopted by...
Read MoreTurysta Feature Film Trailer
“Turysta” is about an American who returns to his European homeland to find meaning in his life. About 20 years after his family immigrated to Chicago to begin a prosperous life, Marek is still unable to assimilate to the American way of life. Feeling drawn to his European roots, he chooses to study Psychology in Paris. There he indulges in the finest of what Europe has to offer, however, this free-spirited careless lifestyle causes him to flunk out of University. Being privileged to pursue any direction he desires, he decides to remain in Europe to pursue the arts hoping it will give depth...
Read MoreMarketing Methods and Promotional Tools: Intro – 1/12
“You can fool all of the people all of the time… If the advertising is right and the budget is big enough”. – Hollywood producer Joseph E. Levine Marketing and promotion are crucial in all aspects of business. In the film industry however, it may be regarded that these factors have even more significance. The reason for this is due primarily to the short life span of a theatrical movie release. The average time a film is in cinemas ranges from 6-8 weeks, which is not long. After that, there is usually a couple month gap before the film reaches video rental and customer shop shelves....
Read MoreDeath of a Clown Short Film Trailer
Death of a Clown tells the story of a clown struggling for his own sanity. Lost in his daily routine, the man loses his grip on reality and falls into the abyss of extreme emotions. His mind traverses the fragile layers of painful memories and his inner experiences. To survive, the clown must struggle against his himself. Starring Tomek Solich and Marta Malinowska Screenplay, Producer, Directing: Dominik Watin Cinematography: Piotr Bartos and Piotr Mozelewski Music: Joao Teixeira de Sousa Edited by: Jakub Stachecki Share Tweet...
Read MoreLook at Me Short Film Trailer
‘Look at Me’ is a 30 minute debut film written and directed by Katarzyna Jungowska. It is also the production debut of recognized Polish actress Grazyna Szapolowska. In order to make “Look at Me”, Katarzyna Jungowska entered a script competition for 30 minute feature films in which, upon winning the competition, the most talented young directors receive financial support for their first feature film. In 2010, the jury of Munk Studio honored Katarzyna Jungowska’s screenplay and she was given the prize money to make her film possible. ‘Look at Me’ is about a seemingly quiet and...
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